INDUSTRY

Startup software development

Lean MVPs and scalable products for founders in Dubai, Abu Dhabi and Riyadh, taken from idea to paying customers fast.

Launch plan
GreenBowl MVPMeal plans · Dubai
Wk 1
Plan
Wk 3
UX
Wk 6
Build
Wk 10
Live
iOSWebAdminStripe
Ship it
Live in stores ✓
Melo riding a small rocket next to a phone showing a product launch checklist
THE CHALLENGES

What startups struggle with

Limited runway and budgetEvery month spent building is a month of burn before anyone pays you.
Unclear MVP scopeToo many features, too little focus, and a launch date that keeps slipping.
No in-house tech teamHiring a CTO and engineers takes months you don’t have, and freelancers vanish.
Products that can’t scaleQuick prototypes buckle under real users and need rebuilding just as you grow.
WHAT WE BUILD

Startup solutions

FEATURES

Features that matter for startups

Built-in capabilities we’ve refined across dozens of launches and fundraises.

✓Clickable prototypes in days
✓iOS, Android and web from one codebase
✓Subscriptions and in-app payments
✓Admin panel and analytics
✓Onboarding and referral flows
✓Multilingual (English/Arabic) support
✓Scalable cloud architecture
✓Investor-ready product metrics
BUILT TO SCALE

From MVP to Series A

We build lean, but never flimsy, so your product survives launch day and your first big round.

You own the codeFull IP and repository ownership transferred to your company.
Scalable foundationsCloud architecture that grows from 100 users to 100,000.
Due-diligence readyClean code, docs and security basics investors’ tech reviews expect.
Team on demandScale engineers up or down as your roadmap and funding change.
SERVICES

Services we provide for startups

CASE STUDY

Startup work we’re proud of

GreenBowl project imagegreenbowl
STARTUPS · UAE · MEAL SUBSCRIPTION SERVICEGreenBowl

A Dubai meal subscription startup with pick-your-own healthy plans, macro tracking, pause-anytime subscriptions and driver route planning, launched as an MVP in ten weeks.

1,800Weekly boxes
10 wksIdea to launch
4.8★Customer rating
Read case study ↗
“

We arrived with a spreadsheet and a dream. Ten weeks later we had a live app, real subscribers and a product investors took seriously. Today we deliver eighteen hundred boxes a week across Dubai.

Layla HaddadCo-founder, GreenBowl
ASK MELO

Questions from the queue

Melo thinking ?

It depends on platforms, features and integrations; a single-platform MVP costs far less than iOS, Android, web and admin together. After a short discovery call you receive an itemised estimate in 2–3 working days.

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GOT A SEED OF AN IDEA?

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